E-commerce Synergy test answers

Answer base Synergy - E-commerce answers (Tests 49 answers) Score Excellent 90 points

1. Inventory management associated with SCM means ...
shortening of the "order - delivery - payment" cycle through the use of new Internet technologies
providing documentation related to the delivery of goods in electronic form, which improves the resource planning process
reducing the number of suppliers as such, but at the same time there is an opportunity to become business partners
2. Electronic commerce (EC) and electronic business (DL) are ...
subordinate concepts: DL is a part of EC, which is associated with trade via the Internet subordinate concepts: EC is a part of DL, which is directly related to trading operations via the Internet
two identical concepts
3. Traffic is ...
website content
information transmitted over the Internet
the place where the site is physically hosted
4. Passive marketing methods are methods based on ...
on conducting an advertising campaign among their regular customers
on obtaining information through their own marketing research or carried out by other companies on request
on the collection, statistical and analytical processing of information about the research object obtained by other marketing and research companies
5. Logistics is ...
a system that optimizes electronic payments and money transfers over secure private networks between banks
automated production and distribution system
usually an integrated system for the sale, supply, transportation, storage and production of goods
6. Digital money is ...
the amount of money that the buyer of an online store can owe to the store for a certain period of time
electronic analogue of paper money; they are strings of bits that are issued and redeemed by the bank
electronic documents issued by a certification center
7. Content is ...
information transmitted over the network
information site
site content
8. Part of e-business "Business around the Internet" is ...
content-providing
Internet Marketing
software delivery
9. The target audience is ...
part of Internet users with a certain characteristic
all internet users
Internet firms with the same goals
10. The characteristic features of the Internet project are ...
requirement for continuous improvement, high speed of implementation, high level of uncertainty
clear plan, strict organization, initially set parameters
high speed of implementation, a predetermined payback period, low risk
11. Acquiring is ...
term used to describe the internal product database of an electronic store
organization of cards circulation, including their acceptance in the trade and service network
a system that allows a person to pay for goods / services
12. When using an electronic wallet, the amount is stored ...
in the processing center
on your computer hard drive
on a special bank account
13. Community (community) is ...
an online platform that provides a specific industry with the necessary services, such as marketing research, advertising campaigns, etc.
an Internet platform engaged in the dissemination of information via the Internet about various public organizations
an online platform that brings potential buyers and sellers together based on a common professional interest
14. The storage and processing of data on goods, customers and accounts is carried out by ...
applications server
DBMS
Web server
15. The site hosting site is a place where ...
site is being developed
site is physically hosted
site information is checked for legality
16. Banner is ...
well-formed ad unit hyperlinked to the advertiser´s Web page
usually one HTML code of advertising pages
small windows that pop up simultaneously with page loading
17. Online stores belong to the category ...
B2B
B2C
C2C